The briefing: “Our company was born out of love for the sea and the dream of travel. Every boat trip is an experience of freedom, discovery, and harmony with the endless blue. Through yachting, we offer travellers the opportunity to discover hidden beaches, enjoy the sea, the wind, and live their dream. With confidence.”
The mission: We wanted our logo to combine the sail -a symbol of freedom, movement, and exploration, with the possibilities -in depth- that reflect direction, precision, and safety. Its colour, the blue palette, embraces our entire corporate identity, conveying the feeling of calmness, vastness, and inspiration offered by the Ionian Sea.
The target group: Sea lovers looking for experiences on hidden beaches, islands, and unique sea routes. Professionals and groups of friends who want to enjoy a bonding, relaxing, or festive experience with privacy and style. Families who want to create unforgettable memories for their children.
The design: The main element is the sail, symbolizing freedom and movement. The design is minimalist, clean, with fine lines to exude elegance and timelessness. The dominant colour is light blue, symbolizing dreams, harmony, reliability, luxury, and the sea. The secondary colour is white, symbolizing purity, light, and sailing.
